Hello

Iris

Here's your personalised Success Guide for TBH Loyalty™ this year.

You told us your loyalty objectives, biggest challenges and the solutions you’re exploring.
We’ve used what you shared to recommend the sessions, partners and peer conversations
most relevant to you

Your Recommended Sessions

The sessions we think you’ll find most relevant

Day 1 · 09:55–10:25

Beyond Campaigns: Building CRM Into a Commercial Growth Engine

How CRM can be rebuilt as a commercial growth engine by aligning people, process and technology…

Karan Gupta

Day 1 · 11:35–12:05

How to Build a Growth Marketing Function Grounded in Retention

How growth marketing can work across lifecycle journeys, experimentation, in-app experiences…

Farrukh Zafar

Day 2 · 11:35–12:05

Every Visit Counts: Merging Stored Value Mechanics into Loyalty Ecosystems

How stored value can become part of the loyalty engine to encourage more frequent visits…

Stuart Boon; Ben Jones

Your Conversation Hub

Build Loyalty

Relevant to your focus on stronger, ongoing customer engagement.
Based on your answers, we suggest spending most of your networking time at the Build Loyalty Hub, where you can meet peers working towards similar objectives. Follow the Build Loyalty flag!

Recommended for You

Sponsors and Partners you may like to meet

Adjoe
you requested to meet with this partner

Why Matched

Adjoe fits your objective to increase retention and repeat purchase through rewarded gaming and app engagement.

Bloomreach
you requested to meet with this partner

Why Matched

For your objective to improve the relevance and personalisation of offers, Bloomreach's customer data activation and personalisation are particularly relevant.

Eagle Eye
Recommended

Why Matched

Worth meeting because its enterprise loyalty platform and promotions could help you drive incremental revenue and basket uplift.

Peer Conversations

People we think you should connect with

David Thompson

Product Manager, Customer Experience
Flying Tiger Copenhagen

Why Matched

You and David Thompson both identified integrating loyalty with CRM, CDP, POS and payment systems as a current challenge. Their Product Manager, Customer Experience perspective at Flying Tiger Copenhagen should make this a practical peer exchange.

Conversation Starter

Ask David how they are approaching integrating loyalty with CRM, CDP, POS and payment systems at Flying Tiger Copenhagen and what they would do differently.

Valentyna Romanenko

Sr Director Customer Growth
Decathlon

Why Matched

Valentyna Romanenko is also working through the challenge of proving loyalty's incremental commercial impact. Their experience as Sr Director Customer Growth at Decathlon gives you useful ground to compare approaches.

Conversation Starter

Which measure guides Decathlon's CRM decisions? Ask Valentyna for an example.

Alice Chien

WEMEA CRM Manageer
ASUS

Why Matched

A relevant peer connection because Alice Chien shares your challenge around sustaining customer engagement and programme participation and brings the perspective of a WEMEA CRM Manageer at ASUS.

Conversation Starter

Ask Alice where ASUS has faced the hardest customer trade-off.

Use your guide to find the right sessions, people and conversations — and make your time at TBH Loyalty™ count.