Hello
Bram
Here's your personalised Success Guide for TBH Loyalty™ this year.
You told us your loyalty objectives, biggest challenges and the solutions you’re exploring.
We’ve used what you shared to recommend the sessions, partners and peer conversations
most relevant to you
Your Recommended Sessions
The sessions we think you’ll find most relevant
Day 2 · 12:15–12:45
How Gamification Has Helped Co-op Engage Members Across Its Membership Strategy
How Co-op and Playable developed and tested gamified experiences at scale, including practical…
Andreas Fabricius; Laura Edwards
Day 1 · 11:35–12:05
How to Build a Growth Marketing Function Grounded in Retention
How growth marketing can work across lifecycle journeys, experimentation, in-app experiences…
Farrukh Zafar
Day 1 · 14:35–15:05
Customers Aren’t Loyal. They’re Efficient.
What drives repeat behaviour in ecommerce when customers compare and switch quickly; the roles…
Tijn van der Heijen
Your Conversation Hub
Engage and Reward Customer
Relevant to your priority of growing customer lifetime value.
Based on your answers, we suggest spending most of your networking time at the Engage and Reward Customer Hub, where you can meet peers working towards similar objectives. Follow the Engage and Reward Customer flag!
Recommended for You
Sponsors and Partners you may like to meet
Capillary
Recommended
Why Matched
Capillary fits your objective to grow customer lifetime value through enterprise loyalty platform and loyalty management.
Bond
Recommended
Why Matched
For your objective to increase customer engagement and programme usage, Bond's loyalty strategy and programme design are particularly relevant.
Carlton One
Recommended
Why Matched
Worth meeting because its rewards catalogue and recognition could help you grow customer lifetime value.
Peer Conversations
People we think you should connect with
Kitty Santandreu-Römer
Senior CRM and Loyalty Manager
B&B Hotels Germany GmbH
Why Matched
You and Kitty Santandreu-Römer both identified making the loyalty proposition more distinctive as a current challenge. Their Senior CRM and Loyalty Manager perspective at B&B Hotels Germany GmbH should make this a practical peer exchange.
Conversation Starter
Ask Kitty how they are approaching making the loyalty proposition more distinctive at B&B Hotels Germany GmbH and what they would do differently.
Kristina DURDEVIC
CRM & Membership planner
Decathlon Zagreb d.o.o.
Why Matched
Kristina DURDEVIC is also working through the challenge of delivering loyalty priorities with limited resources and capacity. Their experience as CRM & Membership planner at Decathlon Zagreb d.o.o. gives you useful ground to compare approaches.
Conversation Starter
Which measure guides Decathlon Zagreb d.o.o.'s CRM decisions? Ask Kristina for an example.
Freek Brouwer
Loyalty Marketeer
KNVB
Why Matched
This match connects you with Freek Brouwer, whose work as Loyalty Marketeer at KNVB is also focused on how to improve the relevance and personalisation of offers.
Conversation Starter
Ask Freek which actions are helping them improve the relevance and personalisation of offers at KNVB and how they measure progress.
Use your guide to find the right sessions, people and conversations — and make your time at TBH Loyalty™ count.
