Hello
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Here's your personalised Success Guide for TBH Loyalty™ this year.
You told us your loyalty objectives, biggest challenges and the solutions you’re exploring.
We’ve used what you shared to recommend the sessions, partners and peer conversations
most relevant to you
Your Recommended Sessions
The sessions we think you’ll find most relevant
Day 1 · 09:55–10:25
Beyond Campaigns: Building CRM Into a Commercial Growth Engine
How CRM can be rebuilt as a commercial growth engine by aligning people, process and technology…
Karan Gupta
Day 1 · 14:05–14:35
1 Loyalty Program, 20 Brands
Five major trends from global loyalty programme operators, brought to life through Greene King’s…
Rob Pellow; Paul Foster
Day 2 · 13:55–14:25
More Than an App: Re-imagining Membership at the LEGO Group
How LEGO moved from viewing membership as a CRM channel to treating members as a core brand…
Aaron Mitchell; Myrthe van Dieijen
Your Conversation Hub
Scale Personalisation
Relevant to your challenge of delivering personalisation at scale.
Based on your answers, we suggest spending most of your networking time at the Scale Personalisation Hub, where you can meet peers working towards similar objectives. Follow the Scale Personalisation flag!
Recommended for You
Sponsors and Partners you may like to meet
Braze
Recommended
Why Matched
Braze fits your objective to improve the relevance and personalisation of offers through customer engagement platform and journey orchestration.
Insider
Recommended
Why Matched
For your objective to increase customer engagement and programme usage, Insider's aI customer engagement and journey orchestration are particularly relevant.
Neoday
Recommended
Why Matched
Neoday offers a different lens on ai personalisation; test whether it fits your remit.
Peer Conversations
People we think you should connect with
Kaja Kolar
Customer Engagement and Loyalty Leader
IKEA
Why Matched
You and Kaja Kolar both identified scaling personalisation without losing relevance as a current challenge. Their Customer Engagement and Loyalty Leader perspective at IKEA should make this a practical peer exchange.
Conversation Starter
Ask Kaja how they are approaching scaling personalisation without losing relevance at IKEA and what they would do differently.
Malou Boerstal
Senior Manager CRM
Lidl Netherlands
Why Matched
Malou Boerstal's priorities at Lidl Netherlands include the same goal to improve the relevance and personalisation of offers, making their Senior Manager CRM experience directly relevant to you.
Conversation Starter
Ask Malou which actions are helping them improve the relevance and personalisation of offers at Lidl Netherlands and how they measure progress.
Gizem Turan Pazar
Sr. Director, Commercial Strategy
PepsiCo Europe
Why Matched
A relevant peer connection because Gizem Turan Pazar shares your challenge around securing internal ownership and stakeholder alignment and brings the perspective of a Sr. Director, Commercial Strategy at PepsiCo Europe.
Conversation Starter
Ask Gizem where PepsiCo Europe has faced the hardest customer trade-off.
Use your guide to find the right sessions, people and conversations — and make your time at TBH Loyalty™ count.
