Hello
Jill
Here's your personalised Success Guide for TBH Loyalty™ this year.
You told us your loyalty objectives, biggest challenges and the solutions you’re exploring.
We’ve used what you shared to recommend the sessions, partners and peer conversations
most relevant to you
Your Recommended Sessions
The sessions we think you’ll find most relevant
Day 1 · 14:05–14:35
1 Loyalty Program, 20 Brands
Five major trends from global loyalty programme operators, brought to life through Greene King’s…
Rob Pellow; Paul Foster
Day 2 · 13:55–14:25
More Than an App: Re-imagining Membership at the LEGO Group
How LEGO moved from viewing membership as a CRM channel to treating members as a core brand…
Aaron Mitchell; Myrthe van Dieijen
Day 1 · 12:20–12:50
The Engineering Decisions No One Talks About in Loyalty
The engineering realities behind scaling a global loyalty proposition, including trade-offs…
Jip Koudijs
Your Conversation Hub
Engage and Reward Customer
Relevant to proving the commercial impact of loyalty.
Based on your answers, we suggest spending most of your networking time at the Engage and Reward Customer Hub, where you can meet peers working towards similar objectives. Follow the Engage and Reward Customer flag!
Recommended for You
Sponsors and Partners you may like to meet
Comarch
you requested to meet with this partner
Why Matched
Comarch fits your objective to increase retention and repeat purchase through enterprise loyalty platform and programme management.
Loyal Guru
Recommended
Why Matched
With Loyal Guru, examine promotions engine and ask for evidence of its practical impact.
Eagle Eye
Recommended
Why Matched
Ask Eagle Eye for a concrete example of real-time personalisation in use.
Peer Conversations
People we think you should connect with
Ezgi Ozer
Global CoE Direct Consumer Activation & 1PD Lead
PepsiCo
Why Matched
You and Ezgi Ozer both identified scaling personalisation without losing relevance as a current challenge. Their Global CoE Direct Consumer Activation & 1PD Lead perspective at PepsiCo should make this a practical peer exchange.
Conversation Starter
Ask Ezgi how they are approaching scaling personalisation without losing relevance at PepsiCo and what they would do differently.
Tatiana Novoselova
Group Head of Customer Analytics | Loyalty, Personalisation & CRM
TUI
Why Matched
Tatiana Novoselova is also working through the challenge of proving loyalty's incremental commercial impact. Their experience as Group Head of Customer Analytics | Loyalty, Personalisation & CRM at TUI gives you useful ground to compare approaches.
Conversation Starter
Which measure guides TUI's CRM decisions? Ask Tatiana for an example.
Bruna Mikan
Member Benefits and Rewards Manager
ASICS
Why Matched
This match connects you with Bruna Mikan, whose work as Member Benefits and Rewards Manager at ASICS is also focused on how to improve the relevance and personalisation of offers.
Conversation Starter
Ask Bruna which actions are helping them improve the relevance and personalisation of offers at ASICS and how they measure progress.
Use your guide to find the right sessions, people and conversations — and make your time at TBH Loyalty™ count.
