Hello
Johannes
Here's your personalised Success Guide for TBH Loyalty™ this year.
You told us your loyalty objectives, biggest challenges and the solutions you’re exploring.
We’ve used what you shared to recommend the sessions, partners and peer conversations
most relevant to you
Your Recommended Sessions
The sessions we think you’ll find most relevant
Day 1 · 09:25–09:55
Shama’s Loyalty Playbook: Building Strategy, Mobilising Teams & Personalising at Scale
How to evolve a legacy loyalty scheme, secure stakeholder and PLC-board buy-in, mobilise teams…
Shama Wilson
Day 1 · 09:55–10:25
Beyond Campaigns: Building CRM Into a Commercial Growth Engine
How CRM can be rebuilt as a commercial growth engine by aligning people, process and technology…
Karan Gupta
Day 1 · 12:20–12:50
The Engineering Decisions No One Talks About in Loyalty
The engineering realities behind scaling a global loyalty proposition, including trade-offs…
Jip Koudijs
Your Conversation Hub
Scale Personalisation
Relevant to your challenge of delivering personalisation at scale.
Based on your answers, we suggest spending most of your networking time at the Scale Personalisation Hub, where you can meet peers working towards similar objectives. Follow the Scale Personalisation flag!
Recommended for You
Sponsors and Partners you may like to meet
Insider
Recommended
Why Matched
Insider fits your objective to increase retention and repeat purchase through aI customer engagement and journey orchestration.
Bilendi
Recommended
Why Matched
For your objective to improve the relevance and personalisation of offers, Bilendi's loyalty platform and cRM & automation are particularly relevant.
Bloomreach
Recommended
Why Matched
Bloomreach offers a different lens on marketing automation; test whether it fits your remit.
Peer Conversations
People we think you should connect with
Alice Chien
WEMEA CRM Manageer
ASUS
Why Matched
You and Alice Chien both identified integrating loyalty with CRM, CDP, POS and payment systems as a current challenge. Their WEMEA CRM Manageer perspective at ASUS should make this a practical peer exchange.
Conversation Starter
Ask Alice how they are approaching integrating loyalty with CRM, CDP, POS and payment systems at ASUS and what they would do differently.
Laura Roeloffs
Head of Customer Data & Analytics
Lidl Stiftung & Co. KG
Why Matched
Laura Roeloffs is also working through the challenge of scaling personalisation without losing relevance. Their experience as Head of Customer Data & Analytics at Lidl Stiftung & Co. KG gives you useful ground to compare approaches.
Conversation Starter
Which measure guides Lidl Stiftung & Co. KG's CRM decisions? Ask Laura for an example.
Cedric Van Nijverseel
CRM Team Lead
Nederlandse Loterij
Why Matched
This match connects you with Cedric Van Nijverseel, whose work as CRM Team Lead at Nederlandse Loterij is also focused on how to improve the relevance and personalisation of offers.
Conversation Starter
Ask Cedric which actions are helping them improve the relevance and personalisation of offers at Nederlandse Loterij and how they measure progress.
Use your guide to find the right sessions, people and conversations — and make your time at TBH Loyalty™ count.
