Hello

Katharina

Here's your personalised Success Guide for TBH Loyalty™ this year.

You told us your loyalty objectives, biggest challenges and the solutions you’re exploring.
We’ve used what you shared to recommend the sessions, partners and peer conversations
most relevant to you

Your Recommended Sessions

The sessions we think you’ll find most relevant

Day 1 · 09:55–10:25

Beyond Campaigns: Building CRM Into a Commercial Growth Engine

How CRM can be rebuilt as a commercial growth engine by aligning people, process and technology…

Karan Gupta

Day 1 · 11:35–12:05

How to Build a Growth Marketing Function Grounded in Retention

How growth marketing can work across lifecycle journeys, experimentation, in-app experiences…

Farrukh Zafar

Day 1 · 09:25–09:55

Shama’s Loyalty Playbook: Building Strategy, Mobilising Teams & Personalising at Scale

How to evolve a legacy loyalty scheme, secure stakeholder and PLC-board buy-in, mobilise teams…

Shama Wilson

Your Conversation Hub

Engage and Reward Customer

Relevant to proving the commercial impact of loyalty.
Based on your answers, we suggest spending most of your networking time at the Engage and Reward Customer Hub, where you can meet peers working towards similar objectives. Follow the Engage and Reward Customer flag!

Recommended for You

Sponsors and Partners you may like to meet

Bilendi
Recommended

Why Matched

Bilendi fits your objective to increase retention and repeat purchase through loyalty platform and cRM & automation.

Capillary
Recommended

Why Matched

For your objective to grow customer lifetime value, Capillary's enterprise loyalty platform and loyalty management are particularly relevant.

Neoday
Recommended

Why Matched

Worth meeting because its loyalty platform and gamification could help you improve the relevance and personalisation of offers.

Peer Conversations

People we think you should connect with

Alexis Visetti

Acquisition & Subscription Lifecycle Lead
Nespresso

Why Matched

You and Alexis Visetti both identified proving loyalty's incremental commercial impact as a current challenge. Their Acquisition & Subscription Lifecycle Lead perspective at Nespresso should make this a practical peer exchange.

Conversation Starter

Ask Alexis how they are approaching proving loyalty's incremental commercial impact at Nespresso and what they would do differently.

Tijmen Minneboo

Loyalty Manager
Samsung Electronics

Why Matched

Tijmen Minneboo is also working through the challenge of scaling personalisation without losing relevance. Their experience as Loyalty Manager at Samsung Electronics gives you useful ground to compare approaches.

Conversation Starter

Which measure guides Samsung Electronics's CRM decisions? Ask Tijmen for an example.

Eugénie PUGET_GRIFFIOEN

Senior Retention Marketer
Paula’s Choice

Why Matched

A relevant peer connection because Eugénie PUGET_GRIFFIOEN shares your challenge around sustaining customer engagement and programme participation and brings the perspective of a Senior Retention Marketer at Paula's Choice.

Conversation Starter

Ask Eugénie where Paula's Choice has faced the hardest customer trade-off.

Use your guide to find the right sessions, people and conversations — and make your time at TBH Loyalty™ count.