Hello

Liza

Here's your personalised Success Guide for TBH Loyalty™ this year.

You told us your loyalty objectives, biggest challenges and the solutions you’re exploring.
We’ve used what you shared to recommend the sessions, partners and peer conversations
most relevant to you

Your Recommended Sessions

The sessions we think you’ll find most relevant

Day 1 · 09:55–10:25

Beyond Campaigns: Building CRM Into a Commercial Growth Engine

How CRM can be rebuilt as a commercial growth engine by aligning people, process and technology…

Karan Gupta

Day 2 · 10:15–10:35

The CRM Director’s AI Identity Crisis

An account of leading CRM while AI changes tools, expectations and roadmaps faster than teams…

Maria Moreau

Day 1 · 09:25–09:55

Shama’s Loyalty Playbook: Building Strategy, Mobilising Teams & Personalising at Scale

How to evolve a legacy loyalty scheme, secure stakeholder and PLC-board buy-in, mobilise teams…

Shama Wilson

Your Conversation Hub

Scale Personalisation

Relevant to your priority of improving personalisation and relevance.
Based on your answers, we suggest spending most of your networking time at the Scale Personalisation Hub, where you can meet peers working towards similar objectives. Follow the Scale Personalisation flag!

Recommended for You

Sponsors and Partners you may like to meet

Braze
you requested to meet with this partner

Why Matched

Braze fits your objective to increase retention and repeat purchase through customer engagement platform and journey orchestration.

Insider
you requested to meet with this partner

Why Matched

For your objective to improve the relevance and personalisation of offers, Insider's aI customer engagement and journey orchestration are particularly relevant.

Epsilon
you requested to meet with this partner

Why Matched

Epsilon offers a different lens on personalisation; test whether it fits your remit.

Peer Conversations

People we think you should connect with

Nils Korsvoll

VP Loyalty & CX
Strawberry

Why Matched

You and Nils Korsvoll both identified securing internal ownership and stakeholder alignment as a current challenge. Their VP Loyalty & CX perspective at Strawberry should make this a practical peer exchange.

Conversation Starter

Ask Nils how they are approaching securing internal ownership and stakeholder alignment at Strawberry and what they would do differently.

Jip Jip

Head of Engineering Loyalty and Marketing Aquisition
IKEA

Why Matched

Jip Jip is also working through the challenge of delivering loyalty priorities with limited resources and capacity. Their experience as Head of Engineering Loyalty and Marketing Aquisition at IKEA gives you useful ground to compare approaches.

Conversation Starter

Which measure guides IKEA's CRM decisions? Ask Jip for an example.

Evi Deberling

Global Automation & Loyalty Manager
Dr. Schär AG / SPA

Why Matched

This match connects you with Evi Deberling, whose work as Global Automation & Loyalty Manager at Dr. Schär AG / SPA is also focused on how to improve the relevance and personalisation of offers.

Conversation Starter

Ask Evi which actions are helping them improve the relevance and personalisation of offers at Dr. Schär AG / SPA and how they measure progress.

Use your guide to find the right sessions, people and conversations — and make your time at TBH Loyalty™ count.