Hello

Mariam

Here's your personalised Success Guide for TBH Loyalty™ this year.

You told us your loyalty objectives, biggest challenges and the solutions you’re exploring.
We’ve used what you shared to recommend the sessions, partners and peer conversations
most relevant to you

Your Recommended Sessions

The sessions we think you’ll find most relevant

Day 1 · 09:55–10:25

Beyond Campaigns: Building CRM Into a Commercial Growth Engine

How CRM can be rebuilt as a commercial growth engine by aligning people, process and technology…

Karan Gupta

Day 2 · 12:15–12:45

How Gamification Has Helped Co-op Engage Members Across Its Membership Strategy

How Co-op and Playable developed and tested gamified experiences at scale, including practical…

Andreas Fabricius; Laura Edwards

Day 1 · 11:35–12:05

How to Build a Growth Marketing Function Grounded in Retention

How growth marketing can work across lifecycle journeys, experimentation, in-app experiences…

Farrukh Zafar

Your Conversation Hub

Build Loyalty

Relevant to your focus on stronger, ongoing customer engagement.
Based on your answers, we suggest spending most of your networking time at the Build Loyalty Hub, where you can meet peers working towards similar objectives. Follow the Build Loyalty flag!

Recommended for You

Sponsors and Partners you may like to meet

Talon.one
you requested to meet with this partner

Why Matched

You asked to meet Talon.one; use the conversation to assess its fit with your current priorities.

Braze
you requested to meet with this partner

Why Matched

Discuss Braze's journey orchestration and decide whether it warrants a deeper conversation.

Bloomreach
you requested to meet with this partner

Why Matched

Your requested meeting with Bloomreach is a chance to test its marketing automation in practice.

Peer Conversations

People we think you should connect with

Myrthe van Dieijen

Senior Director Membership Growth & Expansion
LEGO Systems A/S

Why Matched

You and Myrthe van Dieijen both identified sustaining customer engagement and programme participation as a current challenge. Their Senior Director Membership Growth & Expansion perspective at LEGO Systems A/S should make this a practical peer exchange.

Conversation Starter

Ask Myrthe how they are approaching sustaining customer engagement and programme participation at LEGO Systems A/S and what they would do differently.

Eveline Hillen

Head of Customer Loyalty
Lidl Netherlands

Why Matched

Eveline Hillen's priorities at Lidl Netherlands include the same goal to grow customer lifetime value, making their Head of Customer Loyalty experience directly relevant to you.

Conversation Starter

Ask Eveline which actions are helping them grow customer lifetime value at Lidl Netherlands and how they measure progress.

Katja Meyer

Head of CRM
Rhino Entertainment Group

Why Matched

A relevant peer connection because Katja Meyer shares your challenge around sustaining customer engagement and programme participation and brings the perspective of a Head of CRM at Rhino Entertainment Group.

Conversation Starter

From a Head of CRM perspective, what would Katja change first to improve long-term customer value?

Use your guide to find the right sessions, people and conversations — and make your time at TBH Loyalty™ count.