Hello

Oliver

Here's your personalised Success Guide for TBH Loyalty™ this year.

You told us your loyalty objectives, biggest challenges and the solutions you’re exploring.
We’ve used what you shared to recommend the sessions, partners and peer conversations
most relevant to you

Your Recommended Sessions

The sessions we think you’ll find most relevant

Day 1 · 09:55–10:25

Beyond Campaigns: Building CRM Into a Commercial Growth Engine

How CRM can be rebuilt as a commercial growth engine by aligning people, process and technology…

Karan Gupta

Day 1 · 11:35–12:05

How to Build a Growth Marketing Function Grounded in Retention

How growth marketing can work across lifecycle journeys, experimentation, in-app experiences…

Farrukh Zafar

Day 2 · 11:35–12:05

Every Visit Counts: Merging Stored Value Mechanics into Loyalty Ecosystems

How stored value can become part of the loyalty engine to encourage more frequent visits…

Stuart Boon; Ben Jones

Your Conversation Hub

Engage and Reward Customer

Relevant to proving the commercial impact of loyalty.
Based on your answers, we suggest spending most of your networking time at the Engage and Reward Customer Hub, where you can meet peers working towards similar objectives. Follow the Engage and Reward Customer flag!

Recommended for You

Sponsors and Partners you may like to meet

Talon.one
you requested to meet with this partner

Why Matched

Talon.one fits your objective to increase retention and repeat purchase through promotion engine and loyalty rules engine.

Adjoe
you requested to meet with this partner

Why Matched

For your objective to increase customer engagement and programme usage, Adjoe's rewarded gaming and app engagement are particularly relevant.

Capillary
you requested to meet with this partner

Why Matched

Worth meeting because its enterprise loyalty platform and loyalty management could help you grow customer lifetime value.

Peer Conversations

People we think you should connect with

Carolien Hotting

Lead Brand, Design & Loyalty
Etos B.V.

Why Matched

You and Carolien Hotting both identified proving loyalty's incremental commercial impact as a current challenge. Their Lead Brand, Design & Loyalty perspective at Etos B.V. should make this a practical peer exchange.

Conversation Starter

Ask Carolien how they are approaching proving loyalty's incremental commercial impact at Etos B.V. and what they would do differently.

Javier Guemes

Global Procurement Category Leader
Philip Morris International

Why Matched

Javier Guemes is also working through the challenge of securing internal ownership and stakeholder alignment. Their experience as Global Procurement Category Leader at Philip Morris International gives you useful ground to compare approaches.

Conversation Starter

Which measure guides Philip Morris International's CRM decisions? Ask Javier for an example.

Evi Deberling

Global Automation & Loyalty Manager
Dr. Schär AG / SPA

Why Matched

This match connects you with Evi Deberling, whose work as Global Automation & Loyalty Manager at Dr. Schär AG / SPA is also focused on how to improve the relevance and personalisation of offers.

Conversation Starter

Ask Evi which actions are helping them improve the relevance and personalisation of offers at Dr. Schär AG / SPA and how they measure progress.

Use your guide to find the right sessions, people and conversations — and make your time at TBH Loyalty™ count.