Hello

Simone

Here's your personalised Success Guide for TBH Loyalty™ this year.

You told us your loyalty objectives, biggest challenges and the solutions you’re exploring.
We’ve used what you shared to recommend the sessions, partners and peer conversations
most relevant to you

Your Recommended Sessions

The sessions we think you’ll find most relevant

Day 1 · 09:55–10:25

Beyond Campaigns: Building CRM Into a Commercial Growth Engine

How CRM can be rebuilt as a commercial growth engine by aligning people, process and technology…

Karan Gupta

Day 1 · 11:35–12:05

How to Build a Growth Marketing Function Grounded in Retention

How growth marketing can work across lifecycle journeys, experimentation, in-app experiences…

Farrukh Zafar

Day 2 · 09:45–10:15

Did Customers Forget About Loyalty Programs? Or YOU?

Why loyalty programmes need to be continually iterable as customer expectations change, with…

Zsuzsa Kecsmar; Lukas Savetun

Your Conversation Hub

Scale Personalisation

Relevant to improving customer data and the single customer view.
Based on your answers, we suggest spending most of your networking time at the Scale Personalisation Hub, where you can meet peers working towards similar objectives. Follow the Scale Personalisation flag!

Recommended for You

Sponsors and Partners you may like to meet

Bloomreach
you requested to meet with this partner

Why Matched

Bloomreach fits your objective to increase retention and repeat purchase through customer data activation and personalisation.

Insider
Recommended

Why Matched

For your objective to improve the relevance and personalisation of offers, Insider's aI customer engagement and journey orchestration are particularly relevant.

Bilendi
Recommended

Why Matched

Worth meeting because its loyalty platform and cRM & automation could help you increase customer engagement and programme usage.

Peer Conversations

People we think you should connect with

Marta Dragovic

Senior Manager Membership Proposition & Offer
The LEGO Group

Why Matched

You and Marta Dragovic both identified sustaining customer engagement and programme participation as a current challenge. Their Senior Manager Membership Proposition & Offer perspective at The LEGO Group should make this a practical peer exchange.

Conversation Starter

Ask Marta how they are approaching sustaining customer engagement and programme participation at The LEGO Group and what they would do differently.

Laura Kern

Teamlead Touchpoint dm-App
dm-drogerie markt Gmbh + Co. KG

Why Matched

Laura Kern is also working through the challenge of improving data quality, identity and the single customer view. Their experience as Teamlead Touchpoint dm-App at dm-drogerie markt Gmbh + Co. KG gives you useful ground to compare approaches.

Conversation Starter

Which measure guides dm-drogerie markt Gmbh + Co. KG's CRM decisions? Ask Laura for an example.

Marije Min

Loyalty Marketeer
KNVB

Why Matched

This match connects you with Marije Min, whose work as Loyalty Marketeer at KNVB is also focused on how to improve the relevance and personalisation of offers.

Conversation Starter

Ask Marije which actions are helping them improve the relevance and personalisation of offers at KNVB and how they measure progress.

Use your guide to find the right sessions, people and conversations — and make your time at TBH Loyalty™ count.