Hello
Alexandra
Here's your personalised Success Guide for TBH Loyalty™ this year.
You told us your loyalty objectives, biggest challenges and the solutions you’re exploring.
We’ve used what you shared to recommend the sessions, partners and peer conversations
most relevant to you
Your Recommended Sessions
The sessions we think you’ll find most relevant
Day 1 · 16:15–16:35
The Statistician and the Machine Reloaded
A debate on prediction versus understanding, personalisation versus discovery, convenience…
Eva Molsich; L.A.I.L.A.
Day 1 · 09:55–10:25
Beyond Campaigns: Building CRM Into a Commercial Growth Engine
How CRM can be rebuilt as a commercial growth engine by aligning people, process and technology…
Karan Gupta
Day 1 · 11:35–12:05
How to Build a Growth Marketing Function Grounded in Retention
How growth marketing can work across lifecycle journeys, experimentation, in-app experiences…
Farrukh Zafar
Your Conversation Hub
Scale Personalisation
Relevant to your challenge of delivering personalisation at scale.
Based on your answers, we suggest spending most of your networking time at the Scale Personalisation Hub, where you can meet peers working towards similar objectives. Follow the Scale Personalisation flag!
Recommended for You
Sponsors and Partners you may like to meet
Talon.one
you requested to meet with this partner
Why Matched
Talon.one fits your objective to improve the relevance and personalisation of offers through promotion engine and loyalty rules engine.
Epsilon
Recommended
Why Matched
For your objective to grow customer lifetime value, Epsilon's loyalty platform & services and customer data & identity are particularly relevant.
Braze
Recommended
Why Matched
Worth meeting because its customer engagement platform and journey orchestration could help you increase customer engagement and programme usage.
Peer Conversations
People we think you should connect with
Aloisia Reinermann
Senior CRM Manager
flaconi
Why Matched
You and Aloisia Reinermann both identified integrating loyalty with CRM, CDP, POS and payment systems as a current challenge. Their Senior CRM Manager perspective at flaconi should make this a practical peer exchange.
Conversation Starter
Ask Aloisia how they are approaching integrating loyalty with CRM, CDP, POS and payment systems at flaconi and what they would do differently.
Elisabetta Fortis
Loyalty & Incentives Partnerships
Philips
Why Matched
Elisabetta Fortis is also working through the challenge of scaling personalisation without losing relevance. Their experience as Loyalty & Incentives Partnerships at Philips gives you useful ground to compare approaches.
Conversation Starter
Which measure guides Philips's CRM decisions? Ask Elisabetta for an example.
Gerwin Deuzeman
E-commerce and CRO-specialist
Little Wonderland
Why Matched
This match connects you with Gerwin Deuzeman, whose work as E-commerce and CRO-specialist at Little Wonderland is also focused on how to improve the relevance and personalisation of offers.
Conversation Starter
Ask Gerwin which actions are helping them improve the relevance and personalisation of offers at Little Wonderland and how they measure progress.
Use your guide to find the right sessions, people and conversations — and make your time at TBH Loyalty™ count.
