Hello

Arina

Here's your personalised Success Guide for TBH Loyalty™ this year.

You told us your loyalty objectives, biggest challenges and the solutions you’re exploring.
We’ve used what you shared to recommend the sessions, partners and peer conversations
most relevant to you

Your Recommended Sessions

The sessions we think you’ll find most relevant

Day 1 · 09:55–10:25

Beyond Campaigns: Building CRM Into a Commercial Growth Engine

How CRM can be rebuilt as a commercial growth engine by aligning people, process and technology…

Karan Gupta

Day 1 · 09:25–09:55

Shama’s Loyalty Playbook: Building Strategy, Mobilising Teams & Personalising at Scale

How to evolve a legacy loyalty scheme, secure stakeholder and PLC-board buy-in, mobilise teams…

Shama Wilson

Day 1 · 14:05–14:35

1 Loyalty Program, 20 Brands

Five major trends from global loyalty programme operators, brought to life through Greene King’s…

Rob Pellow; Paul Foster

Your Conversation Hub

Scale Personalisation

Relevant to your challenge of delivering personalisation at scale.
Based on your answers, we suggest spending most of your networking time at the Scale Personalisation Hub, where you can meet peers working towards similar objectives. Follow the Scale Personalisation flag!

Recommended for You

Sponsors and Partners you may like to meet

Insider
you requested to meet with this partner

Why Matched

Insider fits your objective to increase retention and repeat purchase through aI customer engagement and journey orchestration.

Bloomreach
you requested to meet with this partner

Why Matched

For your objective to improve the relevance and personalisation of offers, Bloomreach's customer data activation and personalisation are particularly relevant.

Capillary
you requested to meet with this partner

Why Matched

Worth meeting because its enterprise loyalty platform and loyalty management could help you grow customer lifetime value.

Peer Conversations

People we think you should connect with

Caz Yetman

CRM and Personalisation Lead
NESTLE

Why Matched

You and Caz Yetman both identified scaling personalisation without losing relevance as a current challenge. Their CRM and Personalisation Lead perspective at NESTLE should make this a practical peer exchange.

Conversation Starter

Ask Caz how they are approaching scaling personalisation without losing relevance at NESTLE and what they would do differently.

Ezgi Ozer

Global CoE Direct Consumer Activation & 1PD Lead
PepsiCo

Why Matched

Ezgi Ozer's priorities at PepsiCo include the same goal to improve the relevance and personalisation of offers, making their Global CoE Direct Consumer Activation & 1PD Lead experience directly relevant to you.

Conversation Starter

Ask Ezgi which actions are helping them improve the relevance and personalisation of offers at PepsiCo and how they measure progress.

Marije Min

Loyalty Marketeer
KNVB

Why Matched

A relevant peer connection because Marije Min shares your challenge around delivering loyalty priorities with limited resources and capacity and brings the perspective of a Loyalty Marketeer at KNVB.

Conversation Starter

Ask Marije where KNVB has faced the hardest customer trade-off.

Use your guide to find the right sessions, people and conversations — and make your time at TBH Loyalty™ count.