Hello

Elena

Here's your personalised Success Guide for TBH Loyalty™ this year.

You told us your loyalty objectives, biggest challenges and the solutions you’re exploring.
We’ve used what you shared to recommend the sessions, partners and peer conversations
most relevant to you

Your Recommended Sessions

The sessions we think you’ll find most relevant

Day 2 · 12:15–12:45

How Gamification Has Helped Co-op Engage Members Across Its Membership Strategy

How Co-op and Playable developed and tested gamified experiences at scale, including practical…

Andreas Fabricius; Laura Edwards

Day 1 · 14:05–14:35

1 Loyalty Program, 20 Brands

Five major trends from global loyalty programme operators, brought to life through Greene King’s…

Rob Pellow; Paul Foster

Day 2 · 11:05–11:35

Game-Changing Loyalty: Behavioural Mechanics That Drive Real Participation

How Nectar added mobile games inside its app so members could collect points without spending…

Tim Nicholson; Dom Winchester

Your Conversation Hub

Build Loyalty

Relevant to your priority of increasing customer engagement.
Based on your answers, we suggest spending most of your networking time at the Build Loyalty Hub, where you can meet peers working towards similar objectives. Follow the Build Loyalty flag!

Recommended for You

Sponsors and Partners you may like to meet

Adjoe
you requested to meet with this partner

Why Matched

Adjoe fits your objective to increase retention and repeat purchase through rewarded gaming and app engagement.

Epsilon
you requested to meet with this partner

Why Matched

For your objective to improve the relevance and personalisation of offers, Epsilon's loyalty platform & services and customer data & identity are particularly relevant.

Loyal Guru
Recommended

Why Matched

Worth meeting because its enterprise loyalty platform and promotions engine could help you increase customer engagement and programme usage.

Peer Conversations

People we think you should connect with

Celina Donner

Digital Operations Manager
Peek & Cloppenburg KG Hamburg

Why Matched

You and Celina Donner both identified integrating loyalty with CRM, CDP, POS and payment systems as a current challenge. Their Digital Operations Manager perspective at Peek & Cloppenburg KG Hamburg should make this a practical peer exchange.

Conversation Starter

Ask Celina how they are approaching integrating loyalty with CRM, CDP, POS and payment systems at Peek & Cloppenburg KG Hamburg and what they would do differently.

Louise Kallenberg

Head of Loyalty
SCANDIC Hotels

Why Matched

Louise Kallenberg is also working through the challenge of scaling personalisation without losing relevance. Their experience as Head of Loyalty at SCANDIC Hotels gives you useful ground to compare approaches.

Conversation Starter

Which measure guides SCANDIC Hotels's CRM decisions? Ask Louise for an example.

Saurabh Nigam

Director Membership
adidas

Why Matched

A relevant peer connection because Saurabh Nigam shares your challenge around making the loyalty proposition more distinctive and brings the perspective of a Director Membership at adidas.

Conversation Starter

Ask Saurabh where adidas has faced the hardest customer trade-off.

Use your guide to find the right sessions, people and conversations — and make your time at TBH Loyalty™ count.