Hello

Ezgi

Here's your personalised Success Guide for TBH Loyalty™ this year.

You told us your loyalty objectives, biggest challenges and the solutions you’re exploring.
We’ve used what you shared to recommend the sessions, partners and peer conversations
most relevant to you

Your Recommended Sessions

The sessions we think you’ll find most relevant

Day 1 · 09:55–10:25

Beyond Campaigns: Building CRM Into a Commercial Growth Engine

How CRM can be rebuilt as a commercial growth engine by aligning people, process and technology…

Karan Gupta

Day 1 · 09:25–09:55

Shama’s Loyalty Playbook: Building Strategy, Mobilising Teams & Personalising at Scale

How to evolve a legacy loyalty scheme, secure stakeholder and PLC-board buy-in, mobilise teams…

Shama Wilson

Day 1 · 11:35–12:05

How to Build a Growth Marketing Function Grounded in Retention

How growth marketing can work across lifecycle journeys, experimentation, in-app experiences…

Farrukh Zafar

Your Conversation Hub

Scale Personalisation

Relevant to your challenge of delivering personalisation at scale.
Based on your answers, we suggest spending most of your networking time at the Scale Personalisation Hub, where you can meet peers working towards similar objectives. Follow the Scale Personalisation flag!

Recommended for You

Sponsors and Partners you may like to meet

Insider
you requested to meet with this partner

Why Matched

Insider fits your objective to increase retention and repeat purchase through aI customer engagement and journey orchestration.

Bloomreach
you requested to meet with this partner

Why Matched

For your objective to improve the relevance and personalisation of offers, Bloomreach's customer data activation and personalisation are particularly relevant.

Epsilon
you requested to meet with this partner

Why Matched

Worth meeting because its loyalty platform & services and customer data & identity could help you grow customer lifetime value.

Peer Conversations

People we think you should connect with

Jill Boonstra

Loyalty Manager
Q8

Why Matched

You and Jill Boonstra both identified scaling personalisation without losing relevance as a current challenge. Their Loyalty Manager perspective at Q8 should make this a practical peer exchange.

Conversation Starter

Ask Jill how they are approaching scaling personalisation without losing relevance at Q8 and what they would do differently.

Stephanie Bours

CRM Marketeer
JOSH V

Why Matched

Stephanie Bours is also working through the challenge of proving loyalty's incremental commercial impact. Their experience as CRM Marketeer at JOSH V gives you useful ground to compare approaches.

Conversation Starter

Which measure guides JOSH V's CRM decisions? Ask Stephanie for an example.

Tatiana Novoselova

Group Head of Customer Analytics | Loyalty, Personalisation & CRM
TUI

Why Matched

This match connects you with Tatiana Novoselova, whose work as Group Head of Customer Analytics | Loyalty, Personalisation & CRM at TUI is also focused on how to improve the relevance and personalisation of offers.

Conversation Starter

Ask Tatiana which actions are helping them improve the relevance and personalisation of offers at TUI and how they measure progress.

Use your guide to find the right sessions, people and conversations — and make your time at TBH Loyalty™ count.