Hello

Gizem

Here's your personalised Success Guide for TBH Loyalty™ this year.

You told us your loyalty objectives, biggest challenges and the solutions you’re exploring.
We’ve used what you shared to recommend the sessions, partners and peer conversations
most relevant to you

Your Recommended Sessions

The sessions we think you’ll find most relevant

Day 1 · 09:55–10:25

Beyond Campaigns: Building CRM Into a Commercial Growth Engine

How CRM can be rebuilt as a commercial growth engine by aligning people, process and technology…

Karan Gupta

Day 1 · 11:35–12:05

How to Build a Growth Marketing Function Grounded in Retention

How growth marketing can work across lifecycle journeys, experimentation, in-app experiences…

Farrukh Zafar

Day 1 · 14:05–14:35

1 Loyalty Program, 20 Brands

Five major trends from global loyalty programme operators, brought to life through Greene King’s…

Rob Pellow; Paul Foster

Your Conversation Hub

Scale Personalisation

Relevant to improving customer data and the single customer view.
Based on your answers, we suggest spending most of your networking time at the Scale Personalisation Hub, where you can meet peers working towards similar objectives. Follow the Scale Personalisation flag!

Recommended for You

Sponsors and Partners you may like to meet

Insider
you requested to meet with this partner

Why Matched

Insider fits your objective to improve the relevance and personalisation of offers through aI customer engagement and journey orchestration.

Bloomreach
you requested to meet with this partner

Why Matched

For your objective to capture richer first-party customer data, Bloomreach's customer data activation and personalisation are particularly relevant.

Braze
you requested to meet with this partner

Why Matched

Worth meeting because its customer engagement platform and journey orchestration could help you increase customer engagement and programme usage.

Peer Conversations

People we think you should connect with

James Cotterill

Head of partnerships
Stressfreecarrental.com

Why Matched

You and James Cotterill both identified proving loyalty's incremental commercial impact as a current challenge. Their Head of partnerships perspective at Stressfreecarrental.com should make this a practical peer exchange.

Conversation Starter

Ask James how they are approaching proving loyalty's incremental commercial impact at Stressfreecarrental.com and what they would do differently.

David Thompson

Product Manager, Customer Experience
Flying Tiger Copenhagen

Why Matched

David Thompson is also working through the challenge of improving data quality, identity and the single customer view. Their experience as Product Manager, Customer Experience at Flying Tiger Copenhagen gives you useful ground to compare approaches.

Conversation Starter

Which measure guides Flying Tiger Copenhagen's CRM decisions? Ask David for an example.

Valentyna Romanenko

Sr Director Customer Growth
Decathlon

Why Matched

A relevant peer connection because Valentyna Romanenko shares your challenge around securing internal ownership and stakeholder alignment and brings the perspective of a Sr Director Customer Growth at Decathlon.

Conversation Starter

Ask Valentyna where Decathlon has faced the hardest customer trade-off.

Use your guide to find the right sessions, people and conversations — and make your time at TBH Loyalty™ count.