Hello

Irel

Here's your personalised Success Guide for TBH Loyalty™ this year.

You told us your loyalty objectives, biggest challenges and the solutions you’re exploring.
We’ve used what you shared to recommend the sessions, partners and peer conversations
most relevant to you

Your Recommended Sessions

The sessions we think you’ll find most relevant

Day 1 · 14:05–14:35

1 Loyalty Program, 20 Brands

Five major trends from global loyalty programme operators, brought to life through Greene King’s…

Rob Pellow; Paul Foster

Day 1 · 09:25–09:55

Shama’s Loyalty Playbook: Building Strategy, Mobilising Teams & Personalising at Scale

How to evolve a legacy loyalty scheme, secure stakeholder and PLC-board buy-in, mobilise teams…

Shama Wilson

Day 1 · 09:55–10:25

Beyond Campaigns: Building CRM Into a Commercial Growth Engine

How CRM can be rebuilt as a commercial growth engine by aligning people, process and technology…

Karan Gupta

Your Conversation Hub

Scale Personalisation

Relevant to your challenge of delivering personalisation at scale.
Based on your answers, we suggest spending most of your networking time at the Scale Personalisation Hub, where you can meet peers working towards similar objectives. Follow the Scale Personalisation flag!

Recommended for You

Sponsors and Partners you may like to meet

Antavo
you requested to meet with this partner

Why Matched

Antavo fits your objective to increase retention and repeat purchase through enterprise loyalty platform and programme management.

Bloomreach
you requested to meet with this partner

Why Matched

Ask Bloomreach for a concrete example of personalisation in use.

Braze
Recommended

Why Matched

With Braze, examine lifecycle messaging and ask for evidence of its practical impact.

Peer Conversations

People we think you should connect with

Celina Donner

Digital Operations Manager
Peek & Cloppenburg KG Hamburg

Why Matched

You and Celina Donner both identified integrating loyalty with CRM, CDP, POS and payment systems as a current challenge. Their Digital Operations Manager perspective at Peek & Cloppenburg KG Hamburg should make this a practical peer exchange.

Conversation Starter

Ask Celina how they are approaching integrating loyalty with CRM, CDP, POS and payment systems at Peek & Cloppenburg KG Hamburg and what they would do differently.

Ana Yallouz

CRM and Merchandising Manager
Philips

Why Matched

Ana Yallouz is also working through the challenge of scaling personalisation without losing relevance. Their experience as CRM and Merchandising Manager at Philips gives you useful ground to compare approaches.

Conversation Starter

Which measure guides Philips's CRM decisions? Ask Ana for an example.

Cedric Van Nijverseel

CRM Team Lead
Nederlandse Loterij

Why Matched

This match connects you with Cedric Van Nijverseel, whose work as CRM Team Lead at Nederlandse Loterij is also focused on how to increase retention and repeat purchase.

Conversation Starter

Ask Cedric which actions are helping them increase retention and repeat purchase at Nederlandse Loterij and how they measure progress.

Use your guide to find the right sessions, people and conversations — and make your time at TBH Loyalty™ count.