Hello
Julien
Here's your personalised Success Guide for TBH Loyalty™ this year.
You told us your loyalty objectives, biggest challenges and the solutions you’re exploring.
We’ve used what you shared to recommend the sessions, partners and peer conversations
most relevant to you
Your Recommended Sessions
The sessions we think you’ll find most relevant
Day 1 · 09:55–10:25
Beyond Campaigns: Building CRM Into a Commercial Growth Engine
How CRM can be rebuilt as a commercial growth engine by aligning people, process and technology…
Karan Gupta
Day 1 · 14:05–14:35
1 Loyalty Program, 20 Brands
Five major trends from global loyalty programme operators, brought to life through Greene King’s…
Rob Pellow; Paul Foster
Day 2 · 14:25–14:55
You Can’t Points Your Way to Movement
How ASICS is using psychology, brand purpose, partnerships, storytelling and loyalty design to…
Bruna Mikan
Your Conversation Hub
Scale Personalisation
Relevant to your priority of increasing customer engagement.
Based on your answers, we suggest spending most of your networking time at the Scale Personalisation Hub, where you can meet peers working towards similar objectives. Follow the Scale Personalisation flag!
Recommended for You
Sponsors and Partners you may like to meet
Talon.one
you requested to meet with this partner
Why Matched
Talon.one fits your objective to increase retention and repeat purchase through promotion engine and loyalty rules engine.
Capillary
you requested to meet with this partner
Why Matched
With Capillary, examine loyalty management and ask for evidence of its practical impact.
Comarch
you requested to meet with this partner
Why Matched
Ask Comarch for a concrete example of rewards in use.
Peer Conversations
People we think you should connect with
Maik Boeckmann
CRM Loyalty Manager
Miele
Why Matched
You and Maik Boeckmann both identified integrating loyalty with CRM, CDP, POS and payment systems as a current challenge. Their CRM Loyalty Manager perspective at Miele should make this a practical peer exchange.
Conversation Starter
Ask Maik how they are approaching integrating loyalty with CRM, CDP, POS and payment systems at Miele and what they would do differently.
Ben Mccrea
Sr Manager Loyalty
Foot Locker
Why Matched
Ben Mccrea is also working through the challenge of proving loyalty's incremental commercial impact. Their experience as Sr Manager Loyalty at Foot Locker gives you useful ground to compare approaches.
Conversation Starter
Which measure guides Foot Locker's CRM decisions? Ask Ben for an example.
Rahul Sharma
Global Membership Program Manager
Just Eat Takeaway
Why Matched
This match connects you with Rahul Sharma, whose work as Global Membership Program Manager at Just Eat Takeaway is also focused on how to increase retention and repeat purchase.
Conversation Starter
Ask Rahul which actions are helping them increase retention and repeat purchase at Just Eat Takeaway and how they measure progress.
Use your guide to find the right sessions, people and conversations — and make your time at TBH Loyalty™ count.
