Hello

Lukasz

Here's your personalised Success Guide for TBH Loyalty™ this year.

You told us your loyalty objectives, biggest challenges and the solutions you’re exploring.
We’ve used what you shared to recommend the sessions, partners and peer conversations
most relevant to you

Your Recommended Sessions

The sessions we think you’ll find most relevant

Day 2 · 09:45–10:15

Did Customers Forget About Loyalty Programs? Or YOU?

Why loyalty programmes need to be continually iterable as customer expectations change, with…

Zsuzsa Kecsmar; Lukas Savetun

Day 2 · 12:15–12:45

How Gamification Has Helped Co-op Engage Members Across Its Membership Strategy

How Co-op and Playable developed and tested gamified experiences at scale, including practical…

Andreas Fabricius; Laura Edwards

Day 2 · 13:55–14:25

More Than an App: Re-imagining Membership at the LEGO Group

How LEGO moved from viewing membership as a CRM channel to treating members as a core brand…

Aaron Mitchell; Myrthe van Dieijen

Your Conversation Hub

Build Loyalty

Relevant to your focus on stronger, ongoing customer engagement.
Based on your answers, we suggest spending most of your networking time at the Build Loyalty Hub, where you can meet peers working towards similar objectives. Follow the Build Loyalty flag!

Recommended for You

Sponsors and Partners you may like to meet

Talon.one
you requested to meet with this partner

Why Matched

Talon.one fits your objective to improve the relevance and personalisation of offers through promotion engine and loyalty rules engine.

Adjoe
you requested to meet with this partner

Why Matched

For your objective to increase customer engagement and programme usage, Adjoe's rewarded gaming and app engagement are particularly relevant.

Comarch
you requested to meet with this partner

Why Matched

Worth meeting because its enterprise loyalty platform and programme management could help you launch or scale a loyalty programme.

Peer Conversations

People we think you should connect with

Kimberly Koch

Category Manager
ING

Why Matched

You and Kimberly Koch both identified scaling personalisation without losing relevance as a current challenge. Their Category Manager perspective at ING should make this a practical peer exchange.

Conversation Starter

Ask Kimberly how they are approaching scaling personalisation without losing relevance at ING and what they would do differently.

Amélie Petit

Global Personalization Manager
ASICS

Why Matched

Amélie Petit is also working through the challenge of sustaining customer engagement and programme participation. Their experience as Global Personalization Manager at ASICS gives you useful ground to compare approaches.

Conversation Starter

Which measure guides ASICS's CRM decisions? Ask Amélie for an example.

Miene Vandenbussche

CRM Manager
TUI

Why Matched

This match connects you with Miene Vandenbussche, whose work as CRM Manager at TUI is also focused on how to improve the relevance and personalisation of offers.

Conversation Starter

Ask Miene which actions are helping them improve the relevance and personalisation of offers at TUI and how they measure progress.

Use your guide to find the right sessions, people and conversations — and make your time at TBH Loyalty™ count.