Hello
Penelope
Here's your personalised Success Guide for TBH Loyalty™ this year.
You told us your loyalty objectives, biggest challenges and the solutions you’re exploring.
We’ve used what you shared to recommend the sessions, partners and peer conversations
most relevant to you
Your Recommended Sessions
The sessions we think you’ll find most relevant
Day 1 · 09:25–09:55
Shama’s Loyalty Playbook: Building Strategy, Mobilising Teams & Personalising at Scale
How to evolve a legacy loyalty scheme, secure stakeholder and PLC-board buy-in, mobilise teams…
Shama Wilson
Day 2 · 10:15–10:35
The CRM Director’s AI Identity Crisis
An account of leading CRM while AI changes tools, expectations and roadmaps faster than teams…
Maria Moreau
Day 1 · 12:20–12:50
The Engineering Decisions No One Talks About in Loyalty
The engineering realities behind scaling a global loyalty proposition, including trade-offs…
Jip Koudijs
Your Conversation Hub
Build Loyalty
Relevant to launching or scaling a loyalty programme.
Based on your answers, we suggest spending most of your networking time at the Build Loyalty Hub, where you can meet peers working towards similar objectives. Follow the Build Loyalty flag!
Recommended for You
Sponsors and Partners you may like to meet
Neoday
Recommended
Why Matched
Neoday fits your objective to launch or scale a loyalty programme through loyalty platform and gamification.
Eagle Eye
Recommended
Why Matched
Ask Eagle Eye for a concrete example of promotions in use.
Bilendi
Recommended
Why Matched
With Bilendi, examine rewards and ask for evidence of its practical impact.
Peer Conversations
People we think you should connect with
Victoria White
Head of Loyalty Currency & Subscription
easyJet
Why Matched
You and Victoria White share the objective to launch or scale a loyalty programme. Their Head of Loyalty Currency & Subscription perspective at easyJet offers a useful comparison with your own approach.
Conversation Starter
Ask Victoria which actions are helping them launch or scale a loyalty programme at easyJet and how they measure progress.
Daria Belyakova
Product & CRM Lead
RAWA
Why Matched
Daria Belyakova works as Product & CRM Lead at RAWA; compare the decisions behind your customer work.
Conversation Starter
From a Product & CRM Lead perspective, what would Daria change first to improve loyalty programme growth?
Priscilla van Beveren
CRM & Retention Lead
Body&Fit
Why Matched
Contrast your approach with Priscilla van Beveren's CRM & Retention Lead remit at Body&Fit.
Conversation Starter
Which measure does Body&Fit use to judge progress on loyalty programme growth? Ask Priscilla why.
Use your guide to find the right sessions, people and conversations — and make your time at TBH Loyalty™ count.
